Jewelry shop has to look luxury, otherwise, it won't be popular and visible. However, it is very important not to overdo. The online jewelry store has to be designed with good taste and be really stylish. The design of the Shiny Story OpenCart theme was created by professionals who took into consideration every detail. The template is accurate and elegant; it is an example of high fashion style. Images, colors, page structure, and animation effects - everything is combined to create a beautiful appearance. However, this template is great not only because of its look – it is also a perfect tool for the business owner. Usefulness and beauty - an ideal combination.